By Adekunle Oluwafunmilayo
The Secretary of the Nigeria Union of Journalists (NUJ), Ogun State Council, Mr. Jubril Adigun, has congratulated media practitioner, Mr. Bayo Adegboyega, on his appointment as Consultant on New Media to the National Sports Commission (NSC), describing the appointment as a recognition of competence, professionalism and years of dedicated service in the media industry.
Adigun also lauded the Director-General of the National Sports Commission, Hon. Bukola Olopade, for what he described as his exceptional ability to identify talents, mentor young professionals and create opportunities for deserving individuals to contribute meaningfully to national development.
In a statement made available to journalists, the NUJ scribe said Adegboyega's appointment further reflects Olopade's leadership philosophy of empowering capable professionals and positioning them to add value to public institutions.
According to him, "Hon. Bukola Olopade has consistently demonstrated an uncommon ability to discover talents, nurture them and create opportunities for deserving individuals. This appointment is yet another testament to that admirable leadership quality."
Adigun noted that his admiration for the NSC Director-General was informed by personal experience, recalling his interactions with Olopade during his tenure as Commissioner for Sports in Ogun State.
He said he witnessed firsthand Olopade's commitment to youth development, capacity building and human capital empowerment, qualities that have continued to distinguish his leadership over the years.
"I remain one of the many beneficiaries of his encouragement and support. Even during my National Youth Service Corps (NYSC) programme in Cross River State, I continued to draw inspiration from his mentorship and leadership. He has positively impacted countless lives and remains a source of motivation to many young professionals," Adigun stated.
Congratulating Adegboyega on the appointment, the NUJ secretary described him as an accomplished and dedicated media professional whose consistency, hard work and commitment to excellence have earned him the opportunity to serve at the national level.
He expressed confidence that the newly appointed consultant would leverage his extensive experience in digital media and strategic communication to strengthen the National Sports Commission's online presence, deepen public engagement and effectively promote the commission's programmes and activities.
Describing Adegboyega as a brother, friend and colleague, Adigun said the appointment was well deserved, praying for wisdom, strength and divine guidance as he assumes the new responsibility.
"This appointment is a recognition of years of professionalism, dedication and commitment to the media profession. I have no doubt that he will justify the confidence reposed in him and make meaningful contributions to the growth and development of Nigerian sports," he said.
He further urged Adegboyega to view the appointment as an opportunity to deploy innovative digital communication strategies in projecting the achievements, programmes and aspirations of the National Sports Commission.
Adigun expressed optimism that Adegboyega's tenure would further enhance the commission's public image, expand stakeholder engagement and support ongoing efforts to reposition Nigerian sports through effective communication and strategic media management.
